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01. INFO02. CAREERS03. PRESS

ABOUT US

ABOUT US

01. INFO02. CAREERS03. PRESS

YOUR STORY

You are more than an athlete, a brand, an executive. Your persona reaches beyond the sidelines and the sports pages. You are the culture creators. Your game, your businesses, your thought leadership is transcending. You deserve more than a general publicist. You deserve skilled strategists who understand the nuances of sports business. You deserve coverage that connects with fans fashion, music, technology, lifestyle, philanthropy, entertainment, culture, philanthropy, and whatever is important to you.

You deserve the recognition.

basketball-court
football-field

"YOU KNOW WHY I'M HERE."

- Marshawn Lynch

OUR STORY

The Sports Publicist is a New York based multidisciplinary marketing communication agency that caters to sports clients who desire to exceed conventional influence. Our focus is on developing people and brands that provide impact and legacy. We are brand advisors, reputation managers, and the conduit to great storytelling for the sports industry across multiple sectors of business and culture.

The Sports Publicist provides premium services to professional athletes, brands, and executives in the sports industry.

"PRACTICE, YOU'RE TALKING
ABOUT PRACTICE."

- Allen Iverson

OUR LEADERSHIP

Hard-working, disruptive, meticulous, sensible, honest, advisor, believer.

Ashley Blackwood, Founder and Chief Strategist for The Sports Publicist, is a highly skilled communications strategist, branding, and crisis management expert with over a decade of experience in Sports and Entertainment.

ASHLEY BLACKWOOD

Prior to becoming a fulltime entrepreneur, Ashley worked alongside Judy Smith, the real-life Olivia Pope, at her firm known for its crisis management and the inspiration for the ABC TV series Scandal. During her tenure, Ashley constructed and implemented the growth strategy for the sports division while working with an exclusive list of clients in sport, entertainment, politics, and business.

Ashley has publicly represented athletes and brands like the National Football League, Nickelodeon Sports, the National Basketball Players Association, Carmelo Anthony (NBA), Allan Houston Foundation, Orlando Magic, Atlanta Hawks, DeAndre Jordan (NBA), Eli Apple (NFL), and more.  She was the Global Sport and Entertainment PR Lead at GMR Marketing overseeing SAP’s marcomms strategy for its partnerships with the NFL, NBA, NHL, Live Nation, Yankees, WTA, golf, soccer, racing and sailing. Additionally, Ashley was in PR and Marketing for six seasons at the New York Knicks and Madison Square Garden, worked in Community Relations for Phoenix Suns, and was a consultant for the Orlando Magic and Atlanta Hawks.

Ashley holds a bachelors from the Florida State University, an MBA and a Masters of Sport Business Management from the Devos Sport Business Management Program at the University of Central Florida, and participated in the Sports Business Graduate program at NYU.

In addition, Ashley is the co-founded of THE MAJORS (a platform designed to elevate minority sports business influencers), she is a member of the Board of Directors for the Track & Field Athletes Association, and she conducts pro bono social media trainings for youth, reinforcing her passion to use sport as vehicle for social change.

"INFLUENCING THE INFLUENCERS"

- Ashely Blackwood

YOUR STORY

You are more than an athlete, a brand, an executive. Your persona reaches beyond the sidelines and the sports pages. You are the culture creators. Your game, your businesses, your thought leadership is transcending.
You deserve more than a general publicist. You deserve skilled strategists who understand the nuances of sports business. You deserve coverage that connects with fans fashion, music, technology, lifestyle, philanthropy, entertainment, culture, philanthropy, and whatever is important to you.

You deserve the recognition.

"YOU KNOW WHY I'M HERE."

- Marshawn Lynch

football-field

OUR STORY

The Sports Publicist is a New York based multidisciplinary marketing communication agency that caters to sports clients who desire to exceed conventional influence. Our focus is on developing people and brands that provide impact and legacy. We are brand advisors, reputation managers, and the conduit to great storytelling for the sports industry across multiple sectors of business and culture.

The Sports Publicist provides premium services to professional athletes, brands, and executives in the sports industry.

"PRACTICE, YOU'RE
TALKING ABOUT PRACTICE?"

- Allen Iverson

OUR LEADERSHIP

Hard-working, disruptive, meticulous, sensible, honest, advisor, believer.

Ashley Blackwood, Founder and Chief Strategist for The Sports Publicist, is a highly skilled communications strategist, branding, and crisis management expert with over a decade of experience in Sports and Entertainment.

ASHLEY BLACKWOOD

Prior to becoming a fulltime entrepreneur, Ashley worked alongside Judy Smith, the real-life Olivia Pope, at her firm known for its crisis management and the inspiration for the ABC TV series Scandal. During her tenure, Ashley constructed and implemented the growth strategy for the sports division while working with an exclusive list of clients in sport, entertainment, politics, and business.

Ashley has publicly represented athletes and brands like the National Football League, Nickelodeon Sports, the National Basketball Players Association, Carmelo Anthony (NBA), Allan Houston Foundation, Orlando Magic, Atlanta Hawks, DeAndre Jordan (NBA), Eli Apple (NFL), and more.  She was the Global Sport and Entertainment PR Lead at GMR Marketing overseeing SAP’s marcomms strategy for its partnerships with the NFL, NBA, NHL, Live Nation, Yankees, WTA, golf, soccer, racing and sailing. Additionally, Ashley was in PR and Marketing for six seasons at the New York Knicks and Madison Square Garden, worked in Community Relations for Phoenix Suns, and was a consultant for the Orlando Magic and Atlanta Hawks.

Ashley holds a bachelors from the Florida State University, an MBA and a Masters of Sport Business Management from the Devos Sport Business Management Program at the University of Central Florida, and participated in the Sports Business Graduate program at NYU.

In addition, Ashley is the co-founded of THE MAJORS (a platform designed to elevate minority sports business influencers), she is a member of the Board of Directors for the Track & Field Athletes Association, and she conducts pro bono social media trainings for youth, reinforcing her passion to use sport as vehicle for social change.

"INFLUENCING THE INFLUENCERS."

- Ashley Blackwood